Deloitte's Enterprise Value Map provide business executives a practical and systematic way of demonstrating the shareholder value of proposed strategic initiatives and drawing a direct line of sight between middle management's efforts and the senior executive concerns. Sales organizations use this tool to link strategy to value.
Anneke Seley's Sales Process Measurement worksheet to demonstrate the effectiveness of sales performance by measuring conversion rates.
Sales 2.0 practices combine the science of process-driven operations with the art of collaborative relationships, using the most profitable and most expedient sales resources required to meet customers’ needs. This approach produces superior, predictable, repeatable business results, including increased revenue, decreased sales costs, and sustained competitive advantage.
Strategyzer's Business Model Canvas and Value Proposition Canvas provide the plan on a page approach that sales folks crave. Rapidly sketch and analyze Business Models to identify potential. If you like the canvas - get the toolbox app for your iPad.
Test Your Value Proposition: Supercharge Lean Startup and CustDev Principles with Alexander Osterwalder and build the stuff that customers really want.
Fuld's Internet Intelligence Index is designed to help you gather information from a wide variety of public services, in support of your competitive intelligence efforts with links to over 600 intelligence-related Internet sites.
Seeking Alpha is an investment research platform offering insight by investors and industry experts. Beyond the breadth and depth, Seeking Alpha has one thing other research sites lack: transcripts of investor presentations. Remember to read between the lines and listen to what executive aren't saying as much as what they are talking about during their presentations - especially in the Q&A sessions.
Blue Ocean Mobile Apps are a suite of simple and easy to use companion tools for Blue Ocean Strategy and Blue Ocean Leadership that help managers gain keen insight into how to create new market space and unleash untapped talent in their organizations. They allow users to collaborate in analyzing, formulating and communicating their strategy and leadership profiles and are available for free in the Apple AppStore.
Buyer Persona Templates come in many formats, but share a common attribute: Personas are built from the real words of real buyers, a buyer persona tells you what prospective customers are thinking and doing as they weigh their options to address a problem that your company resolves. Much more than a one-dimensional profile of the people you need to influence, or a map of their journey, actionable buyer personas reveal insights about your buyers’ decisions — the specific attitudes, concerns and criteria that drive prospective customers to choose you, your competitor or the status quo.
HootSuite remains a favorite tool to grow and engage your audience using robust social media listening tools for content, clients and their business climate. You'll always be up-to-date, and truly connected to your customer base.
Analysis is the only way teams can truly extract insights from the data and the intelligence gathered, and have a chance to play a role in the company’s strategic planning process. Here's one page with 50 analysis techniques to master. This is not a complete list, and it should be adapted depending on the strategic needs of your company, as well as the nature of your business.
Nobody publishes as much free quality content for sales professionals as frequently as Sales for Life. Check out their ebooks, infographics, presentations, guides, videos and articles. Though they specialize in Social Selling, it's all about selling.
The d.school bootcamp bootleg compilation from Stanford University Institute of Design is intended as an active toolkit to support your design thinking practice. The guide is not just to read – go out in the world and try these tools yourself. It outlines each mode of a human-centered design process, and then describe dozens of specific methods to innovate for your clients. These process modes and methods provide a tangible toolkit which support the seven mindsets that are vital attitudes for a creative thinker and consultant to hold.
FounderSuite is a collection of tools, wizards, and templates that help startup founders execute more efficiently and effectively. Our goal is to streamline corporate housekeeping, finance, hiring, planning, and investor tasks so you can focus more on product, sales, and team activities.
- How to generate assumptions about your customer segment and value proposition
- How to define and execute pass/fail experiments to validate or invalidate these assumptions
- How to find and reach out to potential customers and develop a customer contact list
- How to actually talk with potential customers and surface insight about their needs and motivations.
- How to map customer segment personas and begin to recognize patterns that emerge during your discovery process.